Our vision from the beginning:

We act ethicallyand sustainable -in all areasof the company.

We communicate this to the outside world through our mission, which we see as a binding promise: 25% of all products sold come from fair trade cotton production. This proportion is set to rise to 30% in the coming year.

Products from organic farming and those from fair trade are more expensive than the conventional variants. Therefore, they do not sell on their own, but require explanation.

We take this into account in our internal and external communications by focusing our communicati ...